蘑菇短视频

蘑菇短视频.ca / Overview / All Courses
important

Note: This is the 2024鈥�2025 eCalendar. Current program and course information is now found in the 蘑菇短视频 Course Catalogue at .

CMR2 643 Marketing of Services (3 credits)

Offered by: Global & Strategic Comm. (School of Continuing Studies)

Overview

Marketing : Review of the concepts, frameworks, and current trends in the marketing of services, including new creative products. Analysis of issues pertaining to the delivery of service excellence, effective communication, the highest quality, and loyalty. Focus is on service marketing in the private and public sectors.

Terms: Fall 2024

Instructors: Letovsky, Steven (Fall)

  • Not open to students who have taken CMR2 543.

Back to top