
Note: This is the 2024–2025 eCalendar. Current program and course information is now found in the Ä¢¹½¶ÌÊÓÆµ Course Catalogue at .
Note: This is the 2024–2025 eCalendar. Current program and course information is now found in the Ä¢¹½¶ÌÊÓÆµ Course Catalogue at .
Relations publiques : Introduction to the field and contexts of public relations. Comprehensive overview and application of the theoretical underpinnings of public relations and communications practice. Focus on systems theories (including complexity and cybernetics), behavioural science and theories of persuasion, public opinion, organizational communication and sensemaking, and organizational culture. Application of public relations theory such as the excellence theory and four models of public relations.
Terms: Automne 2024
Instructors: Papastefanou, Nicolette (Fall)
Restriction: Not open to students who have taken CPRL 510.